Who advertises?

The Erie Reader is proud of the partnerships in business that we have developed with, including the following:

Country Fair
LECOM
Velocity Network
Presque Isle Downs & Casino
FORTIS College
Coventina Day Spa
The Plymouth Tavern
Erie Playhouse
Edinboro University
Mazza Vineyards
Lavery Brewing
Erie Art Museum
Erie Federal Credit Union
Crime Victim Center
Erie Seawolves
Claudine's Consignment
UPMC

  

15-Second Intro

3-Minute Advertising Demo

  

Does it Work? Heck Yes!

Nickel Plate Mills came to us because they were going through an evolution from home and garden to focusing on high end dog food. They recognized that our audience is a good fit for their customer base and so they began advertising with us. As a result, that part of their business has grown and is their primary focus now.
Lavery Brewing Company advertised their Growler Hour with us as the only media outlet. They had such success that they decided to open Lavery Brew Pub, a restaurant and ale house. They continue to advertise with us and the ale house is doing so well that you can't even get a seat.

Our Demographics

Specific demographics for our Erie Market:

57% - Women  /  43% - Men

0.4% - Ages 13-17  /  9% - Ages 18-24  /  30% - Ages 25-34  /  31% - Ages 35-44
14% - Ages 45-54  /  9% - Ages 55-64  /  4% - Age 65+

* Based on Social Media poling

Industry Statistics

Based on industry statistics, we know that there is a pass along rate of 2.5.

Our readership is estimated to be 32,500+ per issue.

Readers Everywhere

13,000+ copies are distributed at 350+ pickup locations throughout Erie County, including:

Wegmans, Erie Inusrance, Country Fair, Restaurants, Salons, Colleges, Fitness Centers, and many other locations.

View Our Distribution Map

Who in the heck reads the Erie Reader?

Reader Readers Are:

Smart

More likely to have 4-year degrees and advanced degrees, along with a higher household income.

Professionals

More likely to be employed in professional/technical or managerial positions.

Entrepreneurial

More likely to own a business or be in an executive role.

Active

Can be found on the ski slopes, mountain biking trail, at health clubs, and on the dance floor.

Culturally Minded

Read a lot, travel, attend concerts, movies and eat out much more frequently than the average adult.

* According to Alternative Weekly Network

  
Meet a few of the friendly faces that turn to the Erie Reader routinely for their dose of local news, events, arts & culture and so much more.
 

Pablo Reyes-Cruz
Bob Bonadio
Owner - Nickel Plate Mills
Heather McBrier
Business Owner
Dr. Matthew "Casey" Becker
Interventional Cardiologist - Saint Vincent Hospital
Greg Coleman
President - Erie Seawolves
Selena King
Owner - King Event Management

Publication Dates

The Erie Reader is published 26 times a year, every other Wednesday.

January 3rd, 17th, 31st
February14th, 28th
March14th, 28th
April11th, 25th
May9th, 23rd
June6th, 20th
July4th, 18th
August1st, 15th, 29th
September12th, 26th
October10th, 24th
November7th, 21st
December5th, 19th

Please Note: The deadline for print advertising is 5:00pm on the Friday prior to publication.

Digital Advertising Rates

We offer various types of digital advertising on ErieReader.com, including:

Leaderboard Ad
728 x 90
Starting at $19
Discounts available monthly, annually
Box Ad
300 x 250
Starting at $19
Discounts available monthly, annually
CLAIM YOUR FREE MONTH OF ADS HERE (Leaderboard Ad)
728 x 90
Starting at $19
Discounts available monthly, annually
Large Leaderboard Ad
970 x 120
Starting at $30
Discounts available monthly, annually
Interstitial Ad
500 x 500
Starting at $350
Discounts available weekly
Skyscraper
150 x 800
Starting at $1,470
Discounts available monthly, annually

Also available: Sponsored events, sponsored social media posts, video sponsorships, and more.
  

Self-Service: Digital Advertising

Are you interested in starting your next digital advertising campaign instantly? We now offer a self-service advertising portal for all online advertising!

Purchase, manage and track your online advertising. Get your brand, event or message to the masses immediately.

Login to Your Account or Start Running Ads Now